Search Engine Optimization (SEO)

Date: 
Wednesday, February 15th 2012

     

MSU Extended University and Prospera’s Montana Women’s Business Center present

SEARCH ENGINE OPTIMIZATION (SEO)

Thursday, February 15
6:15 – 9:15 p.m. 

Montana State University
Gaines Hall, Room 143

Cost $59.00

Registration required by February 13. Register online at http://eu.montana.edu/professional/

Questions: Contact MSU Extended University at (406) 994-6683

There is a minimum enrollment for this course and if not met, the course may be cancelled and fees fully refunded.

MSU Parking: Parking is free for 30 min. in the pay lot across from the Strand Union Building. Parking is also free in most parking spaces after 6:00 pm and on the weekends. To visit the MSU parking services homepage click here.

Campus Map: To see a map of MSU, click here.

About the Class
Ranking well in search engines is key for businesses looking to market themselves efficiently. We'll cover how search engines establish rankings, ways to research keywords, and how to optimize all content on a website. We'll also cover how to identify your ideal site visitor and measure traffic to your website. Attendees will leave with an understanding of basic SEO and step-by-step methods for helping their website rank better.

About the Instructor
As co-founder of Digital Wax Works, Jake heads up online marketing and supports web development for clients across the US. Jake also teaches in MSU's College of Business on digital marketing. He earned a BA in physics and an MA in marketing from Drury University in Springfield, Missouri. He writes for Fast Company, the 99%, and Smashing Magazine on design, innovation, and web trends. You can follow him on Twitter @jacobmcook.

The Montana WBC is a program of Prospera Business Network and is funded in part through a cooperative agreement with the U.S. Small Business Administration. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact Amanda Schultz at (406) 587-3113.